Our editorial approach
The Beauty Question covers beauty through a magazine lens: launches, product culture, brand behaviour, retail, trend signals, mature beauty, fragrance, skincare and the wider conversation around desirability. The tone may be sharp, but it should not be cruel, careless or misleading.
Article labels
Articles are clearly treated as news, opinion, trend analysis, product edit, shopping guide, review, brand watch, creator profile or sponsored/commercial content. Product-led pieces name products where that information is useful to readers.
Product recommendations
A product may be included because it is culturally relevant, newly launched, visually strong, widely discussed, commercially interesting or genuinely useful to the reader. If The Beauty Question has not personally tested a product, the article must not claim that it has.
Claims, prices and availability
Skincare and makeup claims are handled cautiously. Prices, shades, retailer links and availability can change, so readers should check current information with the relevant brand or retailer.
Corrections
If a factual error is spotted, it should be corrected promptly. Readers, brands and PR contacts can flag corrections through the Contact page.
The Beauty Question will never describe an article as tested, sponsored, discounted or exclusive unless that description is accurate and clearly explained to the reader.